Straight Talk. Straight Fees. Hands-On Advice.

We provide fee-based advisory and fractional services to leaders and technology companies. We offer confidential, unbiased hands-on support for you and your team. Our aim is to deliver clarity for our clients in a safe space.

Do you struggle to get timely, digestible, actionable advice?

Networked leaders tap into investor and prospective advisor communities. This can come with reputational risk when you are looking to workshop early ideas, or strings attached if advisors have competing interests.

Alternatively, leaders looking for quality advice can end up investing in an expensive retainer or equity based consulting agreement that requires a long ramp time for a chance at success.

We believe that you deserve straightforward service without petitioning for introductions or entering into long-term commitments.

Trusted by the best

We have more than twelve years of experience leading in-house finance, strategy, operations, people and technology teams at all stages of high growth technology and private equity portfolio companies (Seed Stage to Series F, pre-revenue to $500M+). We take pride in distilling this experience into a straightforward, hourly fee-based service.

We promise to tell you upfront if we are not able to provide the expert advice you deserve.

  • Sinye has deep hands-on experience working with founders on financial and operational strategy. She has served in VP Finance, VP Operations, advisory board and other leadership roles at seed to Series F technology companies like VTS, NewsCred (now Optimizely), Dandelion Energy, Valcre, withco, and Axcces.

    Previously, Sinye was an investor and asset manager at Macquarie Infrastructure and Real Assets (MIRA) in New York. At MIRA, Sinye raised over $1B in debt and equity financing and oversaw more than 30 M&A transactions for MIRA portfolio companies WCA Waste (Houton, TX) and Waste Industries (Raleigh, NC).

    Sinye is a University of Toronto Schools and Yale University alumna.